The target reader of my magazine is those in their late teens to early 30s. Generation Z uses a wide range of social media, including Instagram, Twitter, TikTok, and Snapchat. I also use a wide variety of social media, and Instagram is the most frequently used one. Not only catch up with following friends, but you can also constantly check new information and posts posted by others in line with your algorithm in the explore feed. Therefore, I will use Instagram to prompt one of my pieces of content, which is the photographic story. I will create a new account with an ID containing “Z TRAVELLER” rather than my current personal Instagram account so that it looks more professional. In the highlights, I will create an about page about what my magazine shares and introduces, and create another highlight with the logo I created as a representative image so that if I introduce something new as a story, it can be kept in that highlight. I will then open my account for the first time by asking my friends and followers to follow and promote my account by sharing their stories. I will use all the posting methods available on Instagram. Reels will show all the pictures of the cities in the photo story. I will insert a song that is frequently used in viral reels these days, so if people watch other reels where the song is used, they can also press the Reels I produced. I will post one photo of each city and write a caption by organizing characteristics of the cities introduced in the photo story into one or two lines because too much writing in the caption makes it less readable and easy to just skip it. I will also put a blog link to read the whole article on fixed comments. On Instagram, there is a function called “post-boost,” which “can boost a feed that you create on Instagram to turn it into an ad” (Instagram, No date). My posts appear on other people’s feeds even if they are not following each other. This increases the frequency of exposure of my account and allows me to gather followers.
A Social Media Editorial Strategy
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